The fallout between Trump and John Bolton was inevitable. The former National Security Adviser was more confrontational in his approach to global issues, unlike his employer. His tough stance on Iran, North Korea, Russia and Afghanistan contradicted Trump's approach. When Bolton was sacked, other top officials in the White House...

For about 4 decades now, social media has been around. However, it was not until Facebook was launched from the US that several companies and individuals realized how powerful a tool social media is for marketing. Way before, branding essentially entailed broadcast ads, print media, and newsletters. But now,...